July 17, 2013
Sales and marketing service provider Publishers Communication Group (PCG) has appointed Elica Markovska as European Business Development Manager and member of the PCG management team. From the company鈥檚 Oxford office, Ms. Markovska will work closely with publishers based in Europe to support their outreach efforts with PCG鈥檚 core sales, marketing and research services.聽 She will collaborate with new and existing clients to develop sales strategies including institutional promotions, telemarketing campaigns, consortia negotiations and library visits in the European academic market.